The Association of Pickleball Players (APP) is proud to announce a new partnership with MUEV, a premium lifestyle pickleball apparel brand, as an official partner and staff apparel sponsor of the APP Tour through 2026.
Headlining MUEV’s official partnership with the APP Tour beginning in May 2025, APP staff members at tournaments across the country will be exclusively outfitted in MUEV apparel - known for its performance-driven design, premium materials, and a style-forward approach that speaks to both athletes and fans.
"We're excited to welcome MUEV to the APP family," said Ryan McSpadden, Chief Revenue Officer of the APP. "As a brand rooted in pickleball, MUEV delivers a rare combination of technical performance and style that makes it a natural fit for our organization. Their commitment to quality, comfort, and design - both on and off the court - mirrors what we strive to offer across our tour."
MUEV was founded in 2024 by Chris Rork, a former Ralph Lauren and Carter's executive, with the mission of creating apparel that serves the dynamic needs of pickleball players - from elite competitors to casual enthusiasts. Since launch, the brand has quickly gained recognition for its versatile, high-quality garments and fresh take on the sport's aesthetic.
"We're thrilled to partner with the APP, an organization that's been instrumental in growing the sport of pickleball across the country," said Chris Rork, Founder of MUEV. "MUEV makes products with uncompromising performance, which we believe aligns perfectly with the professionalism and energy the APP brings to every tournament. Outfitting their team is a proud milestone in our journey."
This partnership will run from May 2025 through December 2026, covering all APP Tour events nationwide. It represents a shared vision to elevate pickleball's presentation and expand its reach with a bold, unified look.
